The Client
Helping mission-driven organizations build stronger leadership teams, this Canadian executive search firm combines expertise, integrity, and a commitment to perfect organizational fit.
Crawford Connect is a Canadian executive search firm focused on placing top talent in nonprofit, charitable, and mission-driven organizations. With deep expertise in recruitment and consulting, they help build stronger leadership teams across the sector. Their reputation is built on integrity, discretion, and a commitment to organizational fit.
The Challenge
Outdated design and a lack of user focus
Crawford Connect’s original website had not kept pace with evolving digital expectations. The design felt dated, the navigation was clunky, and job postings were hard to manage and harder to browse. For both clients and candidates, the experience lacked clarity and polish. The challenge was to bring new life to the site with a modern look and a structure that made information easy to find and easy to use.
The Direction
A modern, professional feel grounded in trust
The new design uses a clean white backdrop paired with Crawford Connect’s brand green to create a fresh and confident tone. Layouts are simple and professional, with clear hierarchy and thoughtful spacing throughout. A modern sans serif typeface reinforces clarity and accessibility, while subtle background pattern elements were introduced to add depth and visual interest. These design details reflect the care and professionalism of the firm, resulting in a site that feels current without being trendy, and reliable without feeling dull.
The Result
A refreshed platform built for people and purpose
Crawford Connect now has a site that supports their work and elevates their brand. It’s easier for visitors to learn about the firm, explore opportunities, and understand their services. The design reflects the quality of their work and makes a stronger first impression with candidates and clients alike. Behind the scenes, the site is also easier to update and maintain, giving the internal team more flexibility as they grow.
Unique Functionality
A cleaner way to post and browse opportunities
We built a custom job posting system designed to be intuitive for both staff and users. On the backend, it is easy to create and manage listings with all relevant details. On the front end, the listings are organized in a clean grid layout with clear information like salary range, location, and application timelines, etc. It is simple, informative, and efficient, offering exactly what users need when searching for their next role.
