The Client
With over 25 years of experience, this Canadian production partner delivers custom printing, packaging, and fulfillment solutions while combining hands-on service with industry expertise.
Duplium is a Canadian production partner that supports businesses with custom printing, packaging, kitting, and fulfillment. With more than 25 years in the industry, their services have grown from traditional manufacturing into complete retail and logistics solutions. The company is known for its deep knowledge, hands-on service, and the ability to adapt quickly in a fast-moving marketplace.
The Challenge
A dated site with no clear path for action
The previous website did not reflect Duplium’s growth or professionalism. Visually outdated and lacking structure, it failed to showcase the company’s expanded service offerings. There was no streamlined way for clients to understand their options, explore capabilities, or take the next step. As a result, the brand came across as less advanced than it truly is. The team needed a refreshed online presence that better communicated their value and created a clearer path for clients to engage.
The Direction
Clean, professional, and built around customer guidance
The new site was designed to bring clarity to a complex service model. We reorganized the content into service-driven sections that help visitors quickly find what they need, while the visual style emphasizes trust and professionalism. Instead of building a full e-commerce experience, we focused on leading users toward action through guided content, downloadable templates, and prominent call-to-action prompts. The tone is approachable and helpful, encouraging clients to reach out and collaborate.
The Result
A modern site that supports Duplium’s evolving role
The final design elevates Duplium’s brand while focusing on usability. Clients can now explore their service offerings with ease, access print templates, and begin the process of collaboration through contact prompts and quotes. Built on WordPress, the backend is simple for the internal team to maintain. The site now reflects the quality of Duplium’s work, making it easier to build trust and convert inquiries into long-term partnerships.
Unique Functionality
Template library with filters and editable careers feed
To support their custom workflow, we created a dedicated print template page that allows clients to browse and download templates based on specific product categories. A custom sorting system makes navigation intuitive and efficient. The careers section is also editable through the WordPress backend, allowing Duplium to easily manage job postings and keep hiring opportunities up to date.
