The Client
Rooted in a love for learning through play, this Canadian family business curates high-quality early education toys that spark imagination and joy at every stage.
Nunu Toys is a family-owned Canadian company specializing in early learning toys and educational materials. With a commitment to fun, safe, and enriching play, their offerings are handpicked from some of the best manufacturers, importers, and suppliers. More than just a toy store, Nunu is built on a love for learning and a dedication to exceptional customer service.
The Challenge
The site didn’t reflect the heart behind the brand
While Nunu Toys had earned trust through community connection and strong values, their existing website no longer supported their growth. The design felt outdated, product organization was difficult to navigate, and the online shopping experience lacked refinement. Most importantly, the site didn’t reflect the friendly and service-first personality of the brand.
The Direction
Simple, playful, and built with care
The redesign focused on creating a joyful, clean, and easy-to-navigate experience that reflected the Nunu Toys brand. We used a vibrant and energetic palette to bring warmth and personality to the interface without overwhelming the content. Rounded elements, playful icons, and soft spacing created a child-friendly atmosphere, while WooCommerce and Bricks Builder ensured a smooth and scalable backend for e-commerce. Navigation and filtering systems were restructured to help parents and educators browse with ease and confidence.
The Result
A website that feels like an extension of their service
The new Nunu Toys website captures the heart of the business: inviting, trustworthy, and focused on quality learning. It is now mobile-friendly, easy to shop, and designed to grow with the brand. The final result is a site that feels like an extension of the people behind it and the values they stand for.
Unique Functionality
A seamless shopping experience powered by WooCommerce
The Nunu Toys shop leverages WooCommerce to create a seamless and efficient shopping experience for customers. With a wide variety of educational products, the site features easy-to-use product filters, allowing shoppers to search by categories like arts and crafts, toys, books, and more. Whether browsing for classrooms, daycare centers, or at-home learning, customers can quickly find what they need. With a mobile-friendly design and clear product details, the store is designed for quick, hassle-free shopping that aligns with Nunu’s service-first approach.
