The Client
Toronto’s trusted experts in shed and outdoor structure installations, delivering precise, customer-focused service with over a decade of hands-on experience.
The Shed Installer Guys are Toronto’s leading experts in shed, gazebo, pergola, and playset installations. With over a decade of hands-on experience, the company has earned a strong reputation for precision work and customer-focused service. Whether installing customer-supplied kits or their own line of pre-fabricated sheds, their team handles everything from site prep to final placement with efficiency and care.
The Challenge
Reflecting Trusted Craftsmanship and Clear Service Navigation
The original site needed a strong visual refresh. Spacing was inconsistent across sections, and the layouts no longer aligned with current design standards. Much of the written content no longer reflected the company’s focus, and the imagery lacked the quality and professionalism expected from a leading service provider. These issues affected both the user experience and the brand’s credibility.
The Direction
Clean structure, approachable language, and local trust
We designed a site that organizes services into digestible, clearly labeled sections. Each service is supported by custom content that emphasizes reliability, quality of work, and customer experience. The tone is friendly yet confident, targeting homeowners who want trustworthy experts without the need for technical jargon. Visuals focus on clean job sites, finished projects, and the equipment used, reinforcing the brand’s promise of professionalism.
The Result
A Cohesive, Modern Experience That Reflects the Brand
We addressed the original challenges by modernizing the site’s overall look and feel. Spacing was refined for clarity and flow, content was rewritten to better represent the company’s current offerings, and high-quality visuals were introduced throughout. The design now prioritizes user experience, with improved layouts and clearer calls to action that guide users seamlessly through the site.
Unique Functionality
Streamlining Product Discovery and Customer Quotes
We developed a custom product inventory page that allows users to filter shed options by brand, size, and material, making it easier to find the right fit. Additionally, we built a tailored three-step quote form with conditional logic to guide users through the process efficiently and ensure more accurate inquiries.
